Practical, effective and practical

outline：Recently, Liu Tianwei, Chairman of the Xishuangbanna Petrochemical Group, led a delegation to the headquarters of Nongfu Spring in Hangzhou, Zhejiang Province, to conduct a fact-finding visit. The purpose was to study and draw on Nongfu Spring’s advanced practices in production, management, and sales, with a view to fostering new development, exploring fresh ideas and initiatives, and striving to expand and strengthen the “Wild Elephant Spring” drinking-water business under the Group.

Recently, Liu Tianwei, Chairman of the Xishuangbanna Petrochemical Group, led a delegation to the headquarters of Nongfu Spring in Hangzhou, Zhejiang Province, to conduct a fact-finding visit. The purpose was to study and draw on Nongfu Spring’s advanced practices in production, management, and sales, with a view to fostering new development, exploring fresh ideas and initiatives, and striving to expand and strengthen the “Ye Xiang Quan” drinking-water business under the Group. The goal is to make “Ye Xiang Quan” drinking water accessible to households across the country, establish it as an essential component of healthy living for the general public, build a renowned drinking-water brand from Xishuangbanna, and thereby stimulate local social and economic development.

Qiandao Lake in Zhejiang Province is one of Nongfu Spring’s key water sources, and the company has leveraged this high-quality water resource to establish several state-of-the-art production facilities for natural drinking water and fruit-juice beverages. On that day, Chairman Liu Tianwei, accompanied by senior executives from Nongfu Spring, visited the company’s production bases and water-intake sites, inspected the factory production lines on-site, conducted field research on the water-source areas and their strategic placement, and gained a thorough understanding of the company’s operations, sales performance, and water-resource protection efforts.

Subsequently, Chairman Liu Tianwei held talks with relevant leaders of Nongfu Spring Co., Ltd., engaging in candid exchanges on pertinent topics. Chairman Liu stated that Nongfu Spring’s successful experience has further strengthened our confidence and resolve at the Xishuangbanna Petrochemical Group to develop the water industry. Nongfu Spring’s water sources benefit from a pristine ecological environment, and the company adheres to an eco-friendly development philosophy while maintaining a stringent environmental compliance approval system—lessons that our Xishuangbanna Petrochemical Group can and should draw upon as we pursue the development of the drinking-water industry.

The source of “Wild Elephant Spring” drinking water, a brand under the Xishuangbanna Petrochemical Group, is located in the Mengyang Wild Elephant Valley within the Guanping National Nature Reserve. The water originates from deep, naturally flowing underground springs in the pristine tropical rainforest of the valley, offering water resources of exceptionally high quality that are rare nationwide. Chairman Liu Tianwei stated that the Xishuangbanna Petrochemical Group will henceforth mobilize the entire company to further increase investment in human, material, and financial resources for the Wild Elephant Spring drinking-water production base. The group aims to effectively integrate the superior water resources of the Wild Elephant Valley with the brand’s growing reputation, striving to create a favorable development environment characterized by “zero compromise in policy implementation, zero distance in quality service, and zero interference in production and operations.” To this end, the company will vigorously expand both domestic and international markets and work to strengthen and grow the “Wild Elephant Spring” drinking-water brand.

Following the talks, both sides expressed their commitment to further strengthen communication and exchanges, dispatch dedicated personnel for mutual learning and study, and strive to achieve mutually beneficial outcomes. (Text by Zhang Guihong; Photos by Guo Li)

 

 

Chairman Liu Tianwei Led a Delegation on a Study Visit to Nongfu Spring in Hangzhou, Zhejiang Province

 

 

“Wild Elephant Spring” drinking water brand under Xishuangbanna Petrochemical Group Co., Ltd.